Teen boys with superpowers helped lift the movie box office to unexpected heights over Super Bowl weekend as the thriller "Chronicle" edged Daniel Radcliffe's haunted house movie "The Woman in Black."
Companies are spending millions of dollars for 30 seconds of your attention during the big game. So tell them what works and what doesn't as we live blog the ads throughout.
Companies are spending millions of dollars for 30 seconds of your attention during the big game. So tell them what works and what doesn't as we live blog the ads throughout.
A 30-second ad spot in this year’s Super Bowl costs an average of $3.5 million. But despite spending this much to reach such a massive audience at once, the results are rarely impressive.